Business Fundamentals: cram pack

Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.

New problemsBack to the course

In the print window, choose “Save as PDF” to keep a copy on your device.

1Formulas and methods

Break-even analysis

Contribution margin
CM = p − v
Break-even quantity
QBE = FC/(p − v)
Target profit
Q = (FC + profit)/(p − v)
Profit
π = (p − v)·Q − FC
Margin of safety
(Q − QBE)/Q

2Practice problems

1.Marketing principlesMedium

A "push" promotional strategy focuses on:

  1. APromoting the product to intermediaries such as wholesalers and retailers
  2. BCreating end-consumer demand through mass advertising so customers ask retailers for it
  3. CLowering prices online only
  4. DUsing word-of-mouth exclusively
2.Marketing principlesHard

Which conditions are needed for price discrimination (charging different groups different prices) to work?

  1. ASegments with different price sensitivity that can be separated, and little reselling between them
  2. BAll customers must have identical price sensitivity
  3. CThe firm must have no fixed costs
  4. DThe product must be sold only in one shop
3.Economics conceptsMedium

If the ECB raises its main interest rate, the most likely short-term effect is:

  1. AA fall in the value of the euro
  2. BAn immediate rise in GDP
  3. CLower borrowing and spending, reducing inflationary pressure
  4. DHigher borrowing and spending, which adds to inflationary pressure
4.Economics conceptsHard

Price discrimination by a firm requires that:

  1. AIt operates in perfect competition
  2. BIts costs differ for each customer
  3. CIt has market power, can separate markets and prevent resale
  4. DAll consumers have identical elasticity of demand and buy the same amount
5.Financial accountingMedium

An item cost €80. It can be sold for €90, but €20 must be spent to sell it. At what amount is it shown in inventory?

  1. A€90
  2. B€60
  3. C€80
  4. D€70
6.Financial accountingHard

Tax rules allow faster depreciation of a machine than the company uses in its accounts. What arises under IAS 12?

  1. ANo tax effect at all
  2. BA refund of current tax paid
  3. CA deferred tax asset
  4. DA deferred tax liability
7.Break-even analysisMedium
Q€revenuetotal costfixed cost1500

A company sells 1 500 units at €48 each. The variable cost is €45 per unit and fixed costs are €3 600. Find the degree of operating leverage DOL at this sales level.

Q = 1 500p = €48v = €45F = €3 600
DOL =
8.Break-even analysisHard
F = €14 100, Q = ?sales mix4 × Ap = €13v = €51 × Bp = €40v = €25

A company sells two products. Product A sells for €13 with a variable cost of €5; product B sells for €40 with a variable cost of €25. They sell in a fixed mix of 4 units of A for every 1 of B. Fixed costs are €14 100 per month. Find the total number of units Q (A and B together) needed to break even.

pA = €13, vA = €5pB = €40, vB = €25A : B = 4 : 1F = €14 100
Q = units

3Solutions

1.Marketing principles

Answer: A · Promoting the product to intermediaries such as wholesalers and retailers

Why this is the answer

Push strategies use trade promotions and personal selling to channel partners; pull strategies stimulate end-consumer demand so retailers stock the product.

Answer

A · Promoting the product to intermediaries such as wholesalers and retailers
2.Marketing principles

Answer: A · Segments with different price sensitivity that can be separated, and little reselling between them

Why this is the answer

The firm must identify segments with different elasticities, keep them apart (for example with ID or timing) and prevent low-price buyers reselling to others.

Answer

A · Segments with different price sensitivity that can be separated, and little reselling between them
3.Economics concepts

Answer: C · Lower borrowing and spending, reducing inflationary pressure

Why this is the answer

Higher rates make credit more expensive and saving more attractive, reducing demand and inflation; they also tend to strengthen the currency.

Answer

C · Lower borrowing and spending, reducing inflationary pressure
4.Economics concepts

Answer: C · It has market power, can separate markets and prevent resale

Why this is the answer

To charge different prices for the same good, the firm needs market power, the ability to identify groups with different elasticities and to prevent arbitrage.

Answer

C · It has market power, can separate markets and prevent resale
5.Financial accounting

Answer: D · €70

Why this is the answer

NRV = €90 − €20 = €70, which is below cost of €80. Inventory is measured at the lower amount, €70, with a €10 write-down.

Answer

D · €70
6.Financial accounting

Answer: D · A deferred tax liability

Why this is the answer

The tax base falls faster than the carrying amount, creating a taxable temporary difference. The future extra tax is recognised now as a deferred tax liability.

Answer

D · A deferred tax liability
7.Break-even analysis

Answer: DOL = 5

Operating leverage: fixed costs make profit react more strongly than sales. The degree of operating leverage DOL = contribution margin/operating profit tells you that a 1% change in sales changes profit by DOL %. It is very high just above break-even and falls as sales grow.

Total contribution margin

CM = 1 500·(48 − 45) = €4 500

Operating profit

Π = 4 500 − 3 600 = €900

DOL

DOL = 4 500/900 = 5

Answer

DOL = 5
8.Break-even analysis

Answer: Q = 1500 units

Break-even with a sales mix: when products sell in a fixed ratio, use the weighted average contribution margin: weight each product's p − v by its share of units. Break-even units = F/(weighted contribution margin), split again in the mix ratio.

Contribution margins

cmA = €8, cmB = €15

Weighted contribution margin

(4·8 + 1·15)/5 = €9.40

Break-even units

Q = 14 100/9.4 = 1 500
A: 1 200, B: 300

Answer

Q = 1 500 units

ExamProblems · examproblems.com/courses/business-fundamentals