Break-even analysis
- Contribution margin
- CM = p − v
- Break-even quantity
- QBE = FC/(p − v)
- Target profit
- Q = (FC + profit)/(p − v)
- Profit
- π = (p − v)·Q − FC
- Margin of safety
- (Q − QBE)/Q
Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.
Soft drinks are sold in supermarkets, petrol stations, vending machines and kiosks. Which distribution strategy is this?
Theodore Levitt's "Marketing Myopia" (1960) used US railroads as an example. What was their mistake?
A savings account pays a nominal interest rate of 6% and inflation is 4%. The approximate real interest rate is:
The Phillips curve originally suggested:
Which depreciation method charges the same amount every year?
Over three years a company reports rising profits while operating cash flow keeps falling. What should an analyst suspect?
A product can be made in two ways. Method A has fixed costs of €15 000 per year and a variable cost of €18 per unit. Method B, more automated, has fixed costs of €31 000 per year and a variable cost of €14 per unit. At what yearly volume Q do both methods cost the same?
A company sells two products. Product A sells for €19 with a variable cost of €15; product B sells for €35 with a variable cost of €20. They sell in a fixed mix of 3 units of A for every 2 of B. Fixed costs are €21 000 per month. Find the total number of units Q (A and B together) needed to break even.
Answer: B · Intensive distribution
Intensive distribution suits convenience products that customers buy on impulse and will not search for.
Answer: B · They defined their business as railways rather than transportation
Levitt argued firms fail when they focus on their product instead of the customer need it serves. Railroads lost customers to cars, trucks and planes they did not see as rivals.
Answer: B · 2%
The real interest rate is approximately the nominal rate minus inflation: 6% − 4% = 2%.
Answer: B · A trade-off between inflation and unemployment in the short run
Phillips found an inverse relationship between wage inflation and unemployment; expectations-augmented versions show no long-run trade-off at the natural rate.
Answer: A · Straight-line
Straight-line spreads the depreciable amount evenly. Reducing balance charges more in early years; units of production follows actual use.
Answer: B · Profits may be driven by aggressive accruals, such as rising receivables or capitalised costs
A widening gap between profit and operating cash flow often signals working capital build-up or aggressive recognition, suggesting low earnings quality.
Answer: Q = 4000 units
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
Below this volume method A is cheaper; above it the automated method B is cheaper.
Answer: Q = 2500 units
Break-even with a sales mix: when products sell in a fixed ratio, use the weighted average contribution margin: weight each product's p − v by its share of units. Break-even units = F/(weighted contribution margin), split again in the mix ratio.
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