Business Fundamentals: cram pack

Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.

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1Formulas and methods

Break-even analysis

Contribution margin
CM = p − v
Break-even quantity
QBE = FC/(p − v)
Target profit
Q = (FC + profit)/(p − v)
Profit
π = (p − v)·Q − FC
Margin of safety
(Q − QBE)/Q

2Practice problems

1.Marketing principlesMedium

Ansoff's matrix strategy of selling existing products in new markets is called:

  1. ADiversification
  2. BMarket penetration
  3. CMarket development
  4. DProduct development
2.Marketing principlesHard

A cinema sells small popcorn for €4 and large for €8. Adding a medium size at €7.50 makes many more people buy the large. Which effect is this?

  1. AThe decoy effect
  2. BPenetration pricing
  3. CPrice skimming
  4. DCaptive product pricing
3.Economics conceptsMedium

A savings account pays a nominal interest rate of 6% and inflation is 4%. The approximate real interest rate is:

  1. A1.5%
  2. B24%
  3. C2%
  4. D10%
4.Economics conceptsHard

The Lerner index (P − MC)/P for a profit-maximising monopolist equals 1/|PED|. If |PED| = 4, the price is:

  1. A4 times marginal cost
  2. BEqual to marginal cost
  3. C25% above marginal cost, as a share of price
  4. D75% above marginal cost, as a share of price
5.Financial accountingMedium

A machine with a carrying amount of €3,000 is sold for €4,000. What is recorded in the income statement?

  1. ARevenue of €4,000
  2. BA gain on disposal of €1,000
  3. CA gain on disposal of €4,000
  4. DA loss on disposal of €1,000
6.Financial accountingHard

Tax rules allow faster depreciation of a machine than the company uses in its accounts. What arises under IAS 12?

  1. ANo tax effect at all
  2. BA deferred tax liability
  3. CA refund of current tax paid
  4. DA deferred tax asset
7.Break-even analysisMedium
Q€revenuetotal costfixed costQ = ?

A product sells for €45 per unit with a variable cost of €25 per unit. Fixed costs are €20 000 per month. How many units Q must be sold per month to make a profit of €5 000?

F = €20 000p = €45v = €25profit = €5 000
Q = units
8.Break-even analysisHard
Q€revenuetotal costfixed costBE

A product sells for €24 per unit, with a variable cost of €12 per unit and fixed costs of €18 000 per year. Budgeted sales are 1 950 units. Find the margin of safety MS as a percentage of budgeted sales.

F = €18 000p = €24v = €12budget = 1 950
MS = %

3Solutions

1.Marketing principles

Answer: C · Market development

Why this is the answer

Market penetration: existing products, existing markets; market development: existing products, new markets; product development: new products, existing markets; diversification: new products, new markets.

Answer

C · Market development
2.Marketing principles

Answer: A · The decoy effect

Why this is the answer

A decoy is an option that is slightly worse than the target, making the target look like good value by comparison. Choices depend on the set of options shown.

Answer

A · The decoy effect
3.Economics concepts

Answer: C · 2%

Why this is the answer

The real interest rate is approximately the nominal rate minus inflation: 6% − 4% = 2%.

Answer

C · 2%
4.Economics concepts

Answer: C · 25% above marginal cost, as a share of price

Why this is the answer

The markup (P − MC)/P = 1/4 = 0.25, so a quarter of the price is a margin above MC; more elastic demand means less market power.

Answer

C · 25% above marginal cost, as a share of price
5.Financial accounting

Answer: B · A gain on disposal of €1,000

Why this is the answer

Gain or loss on disposal = proceeds − carrying amount = €4,000 − €3,000 = €1,000 gain. It is not part of normal revenue.

Answer

B · A gain on disposal of €1,000
6.Financial accounting

Answer: B · A deferred tax liability

Why this is the answer

The tax base falls faster than the carrying amount, creating a taxable temporary difference. The future extra tax is recognised now as a deferred tax liability.

Answer

B · A deferred tax liability
7.Break-even analysis

Answer: Q = 1250 units

Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).

Contribution margin per unit

p − v = 45 − 25 = €20

Units for the target profit

Q = (F + profit)/(p − v) = (20 000 + 5 000)/20 = 1 250

Answer

Q = 1 250 units
8.Break-even analysis

Answer: MS = 23.08 %

Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).

Break-even quantity

Q = F/(p − v) = 18 000/12 = 1 500

Margin of safety

MS = (1 950 − 1 500)/1 950·100 = 23.08%

Answer

MS = 23.08%

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