Break-even analysis
- Contribution margin
- CM = p − v
- Break-even quantity
- QBE = FC/(p − v)
- Target profit
- Q = (FC + profit)/(p − v)
- Profit
- π = (p − v)·Q − FC
- Margin of safety
- (Q − QBE)/Q
Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.
A company publishes articles on its own blog. In the paid, owned and earned media model, this is:
A company launches a product that is easy to copy, with highly price-sensitive buyers and strong economies of scale. Which launch pricing strategy fits best?
Crowding out refers to:
In Spence's job market signalling model, education can be valuable to employers even if it does not raise productivity because:
Current assets are €300,000 and current liabilities are €150,000. What is the current ratio?
A company changes its inventory method from weighted average to FIFO because it gives more relevant information. Under IAS 8, how is this applied?
A product sells for €32 with a variable cost of €30 per unit. Fixed costs are €5 000 per month and profit is taxed at 20%. How many units Q must be sold per month to earn €2 000 after tax?
A product sells for €28 per unit, with a variable cost of €20 per unit and fixed costs of €9 600 per year. Budgeted sales are 1 800 units. Find the margin of safety MS as a percentage of budgeted sales.
Answer: B · Owned media
Owned media are channels the brand controls, such as its website and blog. Paid media are bought ads; earned media are free coverage, shares and reviews.
Answer: D · Penetration pricing
Low prices build share quickly, lower unit costs through scale and discourage imitators. Skimming suits unique products with buyers who are less sensitive to price.
Answer: B · Higher government borrowing raising interest rates and reducing private investment
When government borrowing raises interest rates, some private investment is no longer profitable, reducing the net effect of fiscal expansion.
Answer: D · It is less costly for high-ability workers to acquire, so it reveals their type
If acquiring education costs less for able workers, only they find it worth getting, so it separates types and solves the hidden information problem.
Answer: C · 2.0
€300,000 ÷ €150,000 = 2.0, so current assets cover short-term obligations twice.
Answer: D · Retrospectively, restating comparative figures as if FIFO had always been used
Voluntary policy changes are applied retrospectively where practicable, so comparatives remain consistent. Changes in estimates, by contrast, are applied prospectively.
Answer: Q = 3750 units
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
Answer: MS = 33.33 %
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
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