Break-even analysis
- Contribution margin
- CM = p − v
- Break-even quantity
- QBE = FC/(p − v)
- Target profit
- Q = (FC + profit)/(p − v)
- Profit
- π = (p − v)·Q − FC
- Margin of safety
- (Q − QBE)/Q
Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.
What is the usual order of stages in the consumer buying decision process?
Theodore Levitt's "Marketing Myopia" (1960) used US railroads as an example. What was their mistake?
A minimum wage set above the equilibrium wage in a competitive labour market is predicted to cause:
Using the "rule of 70", an economy growing at 7% per year will double its real GDP in about:
Under the accrual basis of accounting, revenue is recognised when:
The going concern assumption means financial statements are prepared assuming the entity:
A product sells for €8 with a variable cost of €6 per unit. Fixed costs are €5 000 per month and profit is taxed at 20%. How many units Q must be sold per month to earn €1 000 after tax?
A product sells for €15 per unit, with a variable cost of €12 per unit and fixed costs of €15 000 per year. Budgeted sales are 7 500 units. Find the margin of safety MS as a percentage of budgeted sales.
Answer: D · Need recognition, information search, evaluation of alternatives, purchase, post-purchase behaviour
Buyers recognise a need, look for information, compare options, buy and then judge their satisfaction. Routine purchases may skip stages.
Answer: C · They defined their business as railways rather than transportation
Levitt argued firms fail when they focus on their product instead of the customer need it serves. Railroads lost customers to cars, trucks and planes they did not see as rivals.
Answer: A · A surplus of labour (unemployment)
At the higher wage more people want to work and firms hire fewer, so labour supplied exceeds labour demanded in the simple competitive model.
Answer: D · 10 years
The doubling time is approximately 70 divided by the percentage growth rate, so 70 / 7 = 10 years, showing the power of compound growth.
Answer: D · It is earned, whether or not cash has been received
Accrual accounting records revenue when the performance obligation is satisfied and expenses when incurred, not when cash moves.
Answer: D · Will continue to operate for the foreseeable future
Unless management intends or must liquidate, assets and liabilities are measured assuming continued operations; material doubts must be disclosed.
Answer: Q = 3125 units
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
Answer: MS = 33.33 %
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
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