Price elasticity of demand
- Price elasticity (midpoint)
- E = (ΔQ/Q̄)/(ΔP/P̄)
- Elastic / inelastic
- |E| > 1 elastic, |E| < 1 inelastic
- Revenue
- TR = P·Q
Formula sheets, the key method steps for every topic and 4 practice problems, with full solutions at the back.
When the price of a ticket changes from €15.00 to €13.00, weekly sales change from 200 to 240. Use the midpoint (arc) method to find the price elasticity of demand E.
The (inverse) demand for a product is P = 80 − 0.02Q, with P in euros. Find the price elasticity of demand E when 800 units are sold.
A negative externality occurs when:
A monopolist maximises profit where:
Answer: E = −1.273
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
Answer: E = −4
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
|E| > 1: demand is elastic.
Answer: C · A third party bears a cost not paid by the producer or consumer
Negative externalities lead to overproduction relative to the social optimum; Pigouvian taxes or tradeable permits can correct them.
Answer: D · Marginal revenue equals marginal cost
Profit is maximised where MR = MC. For a monopolist, price is above MR, so P > MC, causing a deadweight loss.
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