Price elasticity of demand
- Price elasticity (midpoint)
- E = (ΔQ/Q̄)/(ΔP/P̄)
- Elastic / inelastic
- |E| > 1 elastic, |E| < 1 inelastic
- Revenue
- TR = P·Q
Formula sheets, the key method steps for every topic and 4 practice problems, with full solutions at the back.
When the price of a ticket changes from €2.00 to €2.50, weekly sales change from 200 to 140. Use the midpoint (arc) method to find the price elasticity of demand E.
The demand for a product is Q = 500 − 10P, with P in euros. At which price P is total revenue as large as possible?
The marginal cost curve cuts the average total cost curve:
The principal–agent problem arises when:
Answer: E = −1.588
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
Answer: P = 25 €
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
At this price E = −1: demand is unit elastic.
Answer: D · At the minimum point of average total cost
When MC is below ATC it pulls the average down, and when it is above it pushes the average up, so MC crosses ATC at its minimum.
Answer: D · An agent acting for a principal has different goals and the principal cannot fully monitor them
Hidden action and conflicting interests let the agent pursue their own aims; incentive contracts such as performance pay try to align interests.
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