Price elasticity of demand
- Price elasticity (midpoint)
- E = (ΔQ/Q̄)/(ΔP/P̄)
- Elastic / inelastic
- |E| > 1 elastic, |E| < 1 inelastic
- Revenue
- TR = P·Q
Formula sheets, the key method steps for every topic and 4 practice problems, with full solutions at the back.
When the price of a ticket changes from €12.00 to €10.00, weekly sales change from 1200 to 1520. Use the midpoint (arc) method to find the price elasticity of demand E.
The demand for a product is Q = 60 − 2P, with P in euros. Find the price elasticity of demand E at a price of €9.
Rising consumer confidence would most likely:
Under perfect (first-degree) price discrimination, the monopolist:
Answer: E = −1.294
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
Answer: E = −0.4286
Price elasticity of demand measures how strongly the quantity demanded reacts to price: E = (% change in quantity)/(% change in price). It is negative for normal goods. |E| > 1 is elastic (revenue falls when price rises), |E| < 1 is inelastic.
|E| < 1: demand is inelastic.
Answer: C · Shift aggregate demand to the right
Higher confidence raises consumption at every price level, shifting AD right and raising output and, possibly, prices in the short run.
Answer: B · Captures all consumer surplus and produces the efficient output
Charging each buyer their reservation price means it sells until price equals MC, so there is no deadweight loss, but all surplus goes to the producer.
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