Business Fundamentals: cram pack

Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.

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1Formulas and methods

Break-even analysis

Contribution margin
CM = p − v
Break-even quantity
QBE = FC/(p − v)
Target profit
Q = (FC + profit)/(p − v)
Profit
π = (p − v)·Q − FC
Margin of safety
(Q − QBE)/Q

2Practice problems

1.Marketing principlesMedium

Price elasticity matters for pricing because:

  1. AIf demand is elastic, a price cut can raise total revenue
  2. BIt has no effect on pricing decisions
  3. CIf demand is inelastic, a price rise will lower total revenue
  4. DElasticity only affects costs
2.Marketing principlesHard

A firm's research shows demand for its product is price inelastic. If costs and competitors stay the same, what does a price rise usually do to revenue?

  1. ARevenue stays exactly the same
  2. BRevenue rises, because quantity falls proportionally less than price rises
  3. CRevenue falls, because quantity falls proportionally more than price rises
  4. DRevenue falls to zero, because customers stop buying
3.Economics conceptsMedium

Comparative advantage means a country should specialise in goods it can produce:

  1. AMore cheaply in absolute terms than every other country
  2. BOnly for its own consumption
  3. CAt a lower opportunity cost than other countries
  4. DWith the most workers
4.Economics conceptsHard

The "paradox of thrift" suggests that if all households try to save more during a recession:

  1. AInvestment and growth will rise immediately
  2. BTotal income may fall, so total saving does not rise
  3. CInterest rates will rise sharply
  4. DInflation will increase
5.Financial accountingMedium

Under the accrual basis of accounting, revenue is recognised when:

  1. ACash is received
  2. BThe customer pays the invoice, even if goods were delivered earlier
  3. CThe tax return is filed
  4. DIt is earned, whether or not cash has been received
6.Financial accountingHard

Inventory days are 60, receivable days 45 and payable days 30. What is the cash conversion (operating) cycle?

  1. A15 days
  2. B135 days
  3. C75 days
  4. D105 days
7.Break-even analysisMedium
Q€revenuetotal costfixed costQ = ?

A product sells for €45 per unit with a variable cost of €30 per unit. Fixed costs are €18 000 per month. How many units Q must be sold per month to make a profit of €6 000?

F = €18 000p = €45v = €30profit = €6 000
Q = units
8.Break-even analysisHard
Q€revenuetotal costfixed costBE

A product sells for €15 per unit, with a variable cost of €12 per unit and fixed costs of €4 500 per year. Budgeted sales are 2 250 units. Find the margin of safety MS as a percentage of budgeted sales.

F = €4 500p = €15v = €12budget = 2 250
MS = %

3Solutions

1.Marketing principles

Answer: A · If demand is elastic, a price cut can raise total revenue

Why this is the answer

With elastic demand, quantity responds strongly, so a lower price can increase revenue; with inelastic demand, a price rise increases revenue.

Answer

A · If demand is elastic, a price cut can raise total revenue
2.Marketing principles

Answer: B · Revenue rises, because quantity falls proportionally less than price rises

Why this is the answer

With inelastic demand, the percentage drop in quantity is smaller than the percentage price rise, so total revenue increases.

Answer

B · Revenue rises, because quantity falls proportionally less than price rises
3.Economics concepts

Answer: C · At a lower opportunity cost than other countries

Why this is the answer

Even a country that is less efficient at everything gains from trade by specialising where its opportunity cost is lowest.

Answer

C · At a lower opportunity cost than other countries
4.Economics concepts

Answer: B · Total income may fall, so total saving does not rise

Why this is the answer

Higher saving reduces consumption and aggregate demand, lowering income; with lower income, aggregate saving may end up no higher, as Keynes argued.

Answer

B · Total income may fall, so total saving does not rise
5.Financial accounting

Answer: D · It is earned, whether or not cash has been received

Why this is the answer

Accrual accounting records revenue when the performance obligation is satisfied and expenses when incurred, not when cash moves.

Answer

D · It is earned, whether or not cash has been received
6.Financial accounting

Answer: C · 75 days

Why this is the answer

60 + 45 − 30 = 75 days between paying suppliers and collecting cash from customers. A shorter cycle needs less working capital finance.

Answer

C · 75 days
7.Break-even analysis

Answer: Q = 1600 units

Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).

Contribution margin per unit

p − v = 45 − 30 = €15

Units for the target profit

Q = (F + profit)/(p − v) = (18 000 + 6 000)/15 = 1 600

Answer

Q = 1 600 units
8.Break-even analysis

Answer: MS = 33.33 %

Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).

Break-even quantity

Q = F/(p − v) = 4 500/3 = 1 500

Margin of safety

MS = (2 250 − 1 500)/2 250·100 = 33.33%

Answer

MS = 33.33%

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