Break-even analysis
- Contribution margin
- CM = p − v
- Break-even quantity
- QBE = FC/(p − v)
- Target profit
- Q = (FC + profit)/(p − v)
- Profit
- π = (p − v)·Q − FC
- Margin of safety
- (Q − QBE)/Q
Formula sheets, the key method steps for every topic and 8 practice problems, with full solutions at the back.
Why might a researcher choose in-depth interviews rather than a large questionnaire?
In the SERVQUAL gap model, the "knowledge gap" (gap 1) is the difference between:
A sharp rise in world oil prices leading to higher inflation is an example of:
Under perfect (first-degree) price discrimination, the monopolist:
A machine costs €10,000 and is depreciated at 20% a year on the reducing balance. What is the depreciation charge in year 2?
Under IFRS 16, a lessee typically recognises a lease on the balance sheet as:
A product sells for €25 with a variable cost of €15 per unit. Fixed costs are €5 000 per month and profit is taxed at 20%. How many units Q must be sold per month to earn €2 000 after tax?
A company sells 3 750 units at €25 each, with a variable cost of €20 per unit and fixed costs of €7 500. By what percentage %ΔΠ does operating profit change if sales volume rises by 5%?
Answer: D · To explore customers' motives and feelings in detail
In-depth interviews give rich, qualitative insight into why people behave as they do. Questionnaires suit measuring how many people think or do something.
Answer: C · What customers expect and what managers think customers expect
Gap 1 arises when managers misread expectations, often due to poor research. Other provider gaps cover standards, delivery and communication, which together create the customer gap.
Answer: D · Cost-push inflation
Higher input costs shift aggregate supply to the left, raising prices and possibly lowering output; demand-pull inflation comes from excess aggregate demand.
Answer: C · Captures all consumer surplus and produces the efficient output
Charging each buyer their reservation price means it sells until price equals MC, so there is no deadweight loss, but all surplus goes to the producer.
Answer: C · €1,600
Year 1: 20% × €10,000 = €2,000, leaving €8,000. Year 2: 20% × €8,000 = €1,600. Reducing balance charges less each year.
Answer: B · A right-of-use asset and a lease liability
IFRS 16 removed the operating lease distinction for lessees: they recognise a right-of-use asset and a liability for lease payments, except for short-term and low-value leases.
Answer: Q = 750 units
Cost-volume-profit: each unit sold earns a contribution margin, price minus variable cost per unit. Profit = Q·(p − v) − F, where F is the fixed cost. At the break-even point profit is zero, so Q = F/(p − v).
Answer: %ΔΠ = 8.333 %
Operating leverage: fixed costs make profit react more strongly than sales. The degree of operating leverage DOL = contribution margin/operating profit tells you that a 1% change in sales changes profit by DOL %. It is very high just above break-even and falls as sales grow.
Check: new profit = 3 938·5 − 7 500 = €12 187.50.
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