A vague sales claim such as "the best coffee in the world" is usually treated as:
- AA mere puff with no legal effect
- BAn implied warranty of quality
- CA condition of the contract
- DA fraudulent misrepresentation
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- No reasonable person takes it literally.
- Two wrong answers are now crossed out. One of the remaining two is right.
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Why this is the answer
Jurisdiction: law of England and Wales. Exaggerated sales talk that cannot be verified is not a statement of fact or a term. Specific claims, as in Carlill, can be different.