1.Easy
The smallest unit of language that carries meaning is a:
- APhoneme
- BMorpheme
- CPhrase
- DLexicon
2.Easy
Which memory store holds visual information for a fraction of a second?
- AEchoic memory
- BWorking memory
- CLong-term memory
- DIconic memory
3.Easy
Riding a bicycle without thinking about it relies mainly on:
- AIconic memory
- BEpisodic memory
- CSemantic memory
- DProcedural memory
4.Medium
In Shepard and Metzler's mental rotation task, the time to decide whether two 3D shapes are the same:
- AIncreases with the angle between the two shapes
- BIs the same whatever the angle of rotation is
- CDecreases as the angle between them gets larger
- DDepends mainly on how complex the shapes are
5.Medium
Students given a coffee mug ask for a much higher price to sell it than other students will pay to buy it. This is the:
- AAnchoring effect
- BEndowment effect
- CGambler's fallacy
- DSunk cost fallacy
6.Medium
In January you keep writing last year's date on forms. This is an example of:
- AEncoding failure
- BRetroactive interference
- CAnterograde amnesia
- DProactive interference
7.Hard
Chase and Simon showed chess positions briefly to experts and novices. Experts recalled real game positions much better, but not random positions. This suggests expertise relies on:
- APhotographic iconic memory
- BBetter eyesight
- CChunks of meaningful patterns stored in long-term memory
- DA larger short-term memory capacity in general
8.Hard
Change blindness experiments show that people often:
- ANotice every small change in their visual field
- BAre better at spotting changes in faces than in objects in all cases
- CFail to notice large changes in a scene when the change happens during a brief interruption
- DSee changes only in colour, not in shape
Answer key
- 1. B · Morpheme
- 2. D · Iconic memory
- 3. D · Procedural memory
- 4. A · Increases with the angle between the two shapes
- 5. B · Endowment effect
- 6. D · Proactive interference
- 7. C · Chunks of meaningful patterns stored in long-term memory
- 8. C · Fail to notice large changes in a scene when the change happens during a brief interruption
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