1.Easy
Who first measured the "forgetting curve" using nonsense syllables?
- AUlric Neisser
- BEndel Tulving
- CFrederic Bartlett
- DHermann Ebbinghaus
2.Easy
The Gestalt principle of proximity states that we tend to group together elements that are:
- AClose to each other
- BForming a closed shape
- CMoving in the same direction
- DSimilar in colour
3.Easy
Generating many different possible uses for a brick is an example of:
- ADeductive reasoning
- BFunctional fixedness
- CDivergent thinking
- DConvergent thinking
4.Medium
In Shepard and Metzler's mental rotation task, the time to decide whether two 3D shapes are the same:
- AIs the same whatever the angle of rotation is
- BDepends mainly on how complex the shapes are
- CIncreases with the angle between the two shapes
- DDecreases as the angle between them gets larger
5.Medium
The serial position effect predicts that items in a list are recalled best when they are:
- AOnly at the beginning of the list
- BRandomly placed, whatever the length of the list
- CAt the beginning and end of the list
- DIn the middle of the list
6.Medium
In a lexical decision task, people recognise "nurse" as a word faster after seeing "doctor" than after seeing "bread". This is best explained by:
- AThe phonological similarity effect
- BSpreading activation in a semantic network
- CIconic memory decay
- DRetroactive interference
7.Hard
The framing effect is demonstrated when people:
- ARemember the frame of a picture better than its content
- BRecall information better in the same room
- CChoose differently between identical options described as gains or as losses
- DIgnore all numerical information
8.Hard
Participants held a hand in painfully cold water for 60 seconds in one trial, and in another for 60 seconds plus 30 more seconds at a slightly warmer temperature. Most chose to repeat the longer trial. Why?
- AThey wanted to please the researchers by choosing more
- BLonger experiences are always remembered as more pleasant ones
- CThey were confused about which trial was which
- DMemory of pain followed the peak and the end, not duration
Answer key
- 1. D · Hermann Ebbinghaus
- 2. A · Close to each other
- 3. C · Divergent thinking
- 4. C · Increases with the angle between the two shapes
- 5. C · At the beginning and end of the list
- 6. B · Spreading activation in a semantic network
- 7. C · Choose differently between identical options described as gains or as losses
- 8. D · Memory of pain followed the peak and the end, not duration
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